In a conversation with David Ellen of Domino Digital Printing solutions on hybrid presses

David Ellen, global director, Domino Digital Printing. Photo PSA
David Ellen, global managing director, Domino Digital Press. Photograph PSA

Responding to the ascent demand in the characterization manufacture for shorter run lengths / strategic run lengths and value-added labels, flexo printing manufacturers have integrated digital printing solutions to enhance the performance of their conventional machines, resulting in the birth of hybrid label presses. Hybrid presses combine the productivity of flexo printing with the digital flexibility of rapid job change. This combination of two technologies enables labels & Packaging converters to control the run length of labels with converting and finishing capabilities.

In our conversation with David Ellen, global manager, Domino Digital Press, he explained that UV inkjet characterization presses come up in several different formats and with 4-, 5-, 6-, and 7-color capabilities. Withal, a majority of converters buy 7-colour presses because of the wide color gamut it tin can achieve with this capability, which besides helps them to cater to a big number of SKU's Hybrid label presses are best suited for longer runs and higher label counts. The print and converting units can run before and after the digital processes for enabling embellishments such as common cold foil, hot stamping, metal inks, rotary and semi-rotary die-cutting, sheeting and plough folding. It is a single inline manufacturing process. However, hybrid presses may compromise the maximum throughput of digital assets and shorter runs may create more waste. This is considering the digital asset remains idle during setting up the flexo-only office of the process, and the press by and large has longer make-gear up times than a simple coil to roll digital printing.

He further explained that on a hybrid press, a customer tin print on demand eliminating inventory which in turn saves cost. "If you were to first a new business and you use a conventional printing auto and you have several SKUs to print, you will take to print all the SKUs to kickoff your concern. You volition also have to purchase plates and other consumables to produce all those SKUs; but with hybrid presses, you only need a file, and modify it as per your requirement and it will print it directly away. This characteristic of hybrid presses allows quick business setup. Every unmarried characterization in the print run can exist dissimilar," Ellen added.

Custom labels

Current trends in the label industry indicate an increasing demand for personalized, premium, sustainable, smart, and customized labels. The ability of hybrid presses to print customizable labels can aid converters to accost an expanded and targetted consumer base of operations including every age group, gender and demographic. It can print, add varnishes, embellishments, spot colors, and foil and die-cut to produce a finished label. The varnish and foiling features can exist used to coat an ordinary substrate to brand information technology announced similar some other substrate with a texture such as fabric or linen.

Meliorate profit margins

"The biggest problem of the label industry is maintaining margins, so if you lot talk to any characterization printer or converter, they volition say that the profit margins are being squeezed. On a flexo press, the makeready time is actually long and not economical. On a hybrid press, the makeready time is near zero and from that indicate of view, you lot get ameliorate margins with a hybrid press. Additionally, the amount of waste is significantly less. And since you lot don't demand to ready up flexo stations color quality and management are taken care of. The net output of a hybrid machine is much heavier and more than margins," Ellen said.

Domino also articles and provides UV inkjet inks for its label presses that can be used on shrink sleeve labels. It has manufacturing facilities in UK, Us, Prc, Germany, India, Sweden and Switzerland. Post sales maintenance services help converters maximize their margins, while Domino's online Digital Solutions Program provides training for the converters. "Nosotros calculate ROIs for our customer, we wait at their jobs, counsel and support them to get the best render on their purchase," Ellen elaborated.

Furthermore, the visitor engages with brand owners to nowadays them with new label printing possibilities and connects them with the converters who have installed Domino presses, if they are interested. In India, Domino has a demo facility in Faridabad in the Delhi NCR with a hybrid press.

Domino at Labelexpo Brussels

Domino will display its N610i label press at Labelexpo Brussels at its Stand 9A60 and 9B50. The digital print units volition be integrated with the analog flexo press units.. The company will also demonstrate digital foiling and varnishing. Apart from these, The K600i white digital print system will also exist on display.

"The K600i system can be integrated with any finishing equipment or any press to convert it into a monochrome printing press. It gives you lot a digital black plate so that all the black epitome and text can be changed in each print. For instance, if you want to change the linguistic communication, details or QR codes on labels, tags, tickets, forms, direct mail or security products, these tin can exist changed instantaneously. It takes an analog printing and makes it digital. During the last Labelexpo, we sold xvi of these machines," Ellen explained.

The Domino N610i label press

The Domino N610i label printing is a hybrid label solution by Domino. "The uniqueness of this automobile is that it sprays the image down which ways that information technology tin can run a lot faster. With its inkjet based system, it can run at up to 70 meters/ minute," Ellen said. Domino has installed over 200 N610i label presses globally. The opaque white unit with loftier opacity enables the color press of clear on clear labels. The printing has an automated printhead cleaning organization that takes 30 seconds for the operation.

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